At this point, Liu Wei has already prepared for a rainy day. Before the outbreak of the epidemic, Liu Wei opened a number of stores on the e-commerce platform, but operated a middleman without source of goods sales model. In 2021, as offline orders cooled down, Liu Wei, who had a factory, shifted his focus to online and made his business bigger. From Pinduoduo to 1688, Taote and Tianmao, he continued to expand channels, and the daily turnover increased month by month. Only 10 minutes after the opening of the Double 11 pre-sale in 2021, Liu Wei's Taote online store received more than 6,000 orders, and the results were gratifying. After comparing the advantages and disadvantages of various platforms, Liu Wei found that Pinduoduo is more favorable for consumers. "The same product is cheaper, but the punishment mechanism for businesses is stricter." Amoy is more favorable for businesses. "Because of the advantages of the operation mode, in case of emergencies, the second-year communication is more timely and can help negotiate and solve problems.". Liu Wei cited an example that stores had been unable to deliver goods because of the epidemic in some areas, but Pinduoduo platform still punished the merchants for clicking on the delivery, "In fact, I only know whether I can deliver goods by clicking on the delivery.". On similar system issues, Liu Wei was fined hundreds of thousands of yuan, which directly led to his enthusiasm for operating platform stores greatly reduced. In addition, Taote has greatly reduced the logistics cost of the merchants because of its access to the rookie logistics warehouse. He simply calculated that from the warehouse to the nearby rookie warehouse, a whole truck of goods only cost 200 yuan. "The cost of each commodity may be less than 10 cents, and then I don't have to take care of anything, and the rookie warehouse delivery is cheaper than our own delivery." After weighing several times, Liu Wei put his focus on the operation of Taote store. At present, his company's online sales last month are about 2 million yuan, of which Taote orders account for 60%, Pinduoduo and Tianmao orders account for about 20% respectively. Although Peng Kang's company's monthly sales of masks are not so high, it has also opened online sales channels directly or indirectly on Taote, Jingdong, Tik Tok and other platforms. He concluded that the unit price of Jingdong commodities was higher, the explosive force of tremolo platform was better, and Taote showed small profits and quick turnover as a whole. In addition to increasing the possibility of channels, manufacturers also need to be flexible in the pattern and function of mask products. Since 2021, Liu Wei has received the demand for customized masks, that is, to produce joint masks with enterprises and institutions. According to him, this is the most profitable mask at present, with a cost of about 14 cents and a price of 4-5 cents. This summer, he also sold cool masks, which make consumers feel "cool" by changing the material of the skin-friendly layer. Since its launch, he has sold more than 2 million masks in a month, which can be regarded as the "hottest" mask this summer. In Liu Wei's view, although some people lose money and some people earn money, "demand may rebound", and the mask business still needs to be steady and steady. However, Peng Kang, who has earned a pot of gold, seems to have the idea of quitting. He doesn't think it's an evergreen industry, and he plans to return to his jewelry business as demand for masks may decline as the epidemic is better controlled in the future. Return to Sohu to see more Responsible Editor: (function() { function getBrandHtml() { var brands = [],3 Ply Disposable Protective Face Mask, html = ''; for(var i = 0; i < brands.length; i++) { var brand = brands[i]; if(brands.length i+1) { html+= ''+brand.name+''; } else { html+= ''+brand.name+''; } } return html; }; if(document.getElementById('linkBtn')){ document.getElementById('linkBtn').onclick = function() { $('#brands').removeClass('brand');$ ( '# tipInfo').text ( 'Real name responded'); $ ('#linkBtn').remove();$ ('.real-response .content').css('line-height', '20px');$ ('.real-response .time').css('line-height', '20px'); }; document.getElementById('brands').innerHTML = getBrandHtml(); }; })(); zjyuan-group.com